Friday, July 17, 2009

August 16 - the future starts here

Exciting things are happening down the National Union of Journalists' Swansea and District branch.
Instead of suffering the recession in silence, NUJ members are exploring new ways of creating work (with pay!) for journalists.
As branch chairman, I've been involved in early explorations into the idea of a co-operative enterprise. They have resulted in some innovative thinking and a summer timetable for encouraging progress.
Now members are being invited to a groundbreaking August 16 gathering which will decide on the best business model(s) to pursue. It could be the start of the future so I've urged members to make every effort to attend: the more bright minds we bring together the more feasible a business model we'll devise.
The meeting will be in the form of a brainstorming session open to all NUJ branch members who would consider contributing or getting involved in the practical work of setting up a media co-operative. The venue is the Swansea Sub-aqua and Yacht Club, Pockett's Wharf, East Burrows Road, Swansea SA1 1RE.
The background to all this is that the recession means lost jobs in the traditional media and fewer freelance opportunities. It also creates opportunities. Could a co-op be the way forward? There’s a demand for news & info so why don’t we – the experts - supply it and make a fair living from it? Could we run a grassroots-up network using agreed union rates?
Did you know? Associated Press – the global news agency serving multi-media platforms - is a co-op. New Internationalist, the London-based social affairs mag, is a co-op as is Wisconsin’s 70-year-old weekly Inter-County Leader (7,000 circ, 75 payroll)
There’s enthusiasm for exploring Swansea and District co-op opportunities, a pool of skilled journalists and a lot of niches. Key questions include - What niche? Can we fill gaps left by established media?
What market do we go for? How will revenues be generated? Agency? Publication? New media? Rather than starting an enterprise from scratch, could we buy-out a company, run it along co-op lines & develop new-media lines?
Intersting - and encouragingly - there's UN, UK & Wales support network for co-ops. Individual support/encouragement indicated by co-ops across the UK.
Ideas on a postcard, please ...

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